PUMA and Italian Football Association (FIGC) jointly launch Italy Home and Away Shirts 2016 for Italy national team to participate in 2016 European Cup.
Inspired by traditions of Italian football that are growing passion and a strong sense of pride, designers create blue home shirt and white away shirt. Some unique details are included in the new design.
High-round collar of the classic jerseys is used in new home shirt, which keeps a classic charm. White PUMA logo and the badge of the FIGC are shown on the upper right and left, showing the uniqueness of the shirt and paying homage to the country.
The away shirt has a different color with the home shirt. It is white. There is a three-colored stripe from the collar to the bottom, and the three-dimensional badge of the FIGC is inlaid in the stripe. Tailored blue collar and stripes on shoulders make a contrast with the main color. The logo of Puma brings out the crucial point.
Italy football shirts, manufactured by PUMA’ s latest ACTV Thermo-R technology, can help players maintain body temperature during exercise. Unique material can absorb excess heat and release it back to the body when it is needed.
“The new design has influenced by the powerful Italian culture and created a lot of compelling details. We get inspiration from the rich heritage of Italian football, and learn from it. I am proud of the final design and looking forward to the next matches after the preliminary match.” said Tosten Hochstedtter, PUMA’ s global creative director.